Jeff Liu
NeuroDivergent Builder + AI Explorer
My brother told me something recently that that stuck with me.
Stop moving the finish line.
He comes from product. He has built things at scale. And he was watching me do what every builder with ADD and AI access does: keep adding. Keep expanding. Keep imagining the next version before the current one ships.
He said launch the smaller thing. Get it in front of people. Let them use it. Let them tell you what actually matters. Because if you keep waiting for the comprehensive version, the perfect version, the version that has everything you can imagine, you will never ship anything at all.
No one will know what you built if it never launches. And no one will understand the value of what you built if you never have users to prove it.
That made a lot of sense.
Building with AI when you have ADHD is like having access to infinite possibilities all at once.
Every feature you can think of, every integration, every edge case, every version three of the thing you have not launched version one of yet. Your brain sees the whole system at once. And the pull to keep building, keep refining, keep adding is constant.
I spent twelve years in adtech learning how systems scale. How attention gets captured. How platforms are designed to keep you hooked. I understood the mechanics. But understanding how something works and building your own product from zero are completely different problems.
When you are building from scratch, the temptation is always the same... make it more complete before launch. Make it comprehensive. Make sure builders have everything they could possibly need out of the gate.
So you refactor. You add another integration. You expand the schema. You move the finish line six weeks further out.
Six weeks becomes six months. Six months becomes a reason why your product still does not exist even though you have been building it for a year.
The product gets bigger. The launch gets further. And the market never gets to tell you what actually matters.
You are just staying busy while the launch date gets further away.
Here is what I actually realized I was building Trending Society to solve.
Builders are stuck in a loop. You need to stay informed about AI. You need to see what is working. You need to learn. So you go to social media. Twitter, LinkedIn, TikTok. All of it designed to keep you scrolling, clicking, reacting.
The algorithm does not care if the content is good for you. It cares if it keeps you engaged. Clickbait. Outrage. Doom scrolling. Anxiety. Fifteen second reels that train your attention span to shrink.
You came for signal. You got noise instead. And now you are anxious.
I built Trending Society to be the alternative. One place with a curated skills library, open resources, and a developer kits built from tools I actually use. No algorithm pushing you toward anxiety. No clickbait. Just builders sharing what they are learning, what is working, and what tools matter. Centralized. Digestible. Designed for focus, not addiction.
You came to learn something. You should be able to leave with that and nothing else.
I learn by building. I learn by seeing things visually. I have always been like that. Sheet music meant nothing to me. But watching someone play piano on YouTube and then trying it myself? That workflow for some reason became muscle memory.
I can vibe code for ten hours and it feels like flow. Like play. Not work. Most people call that obsession. I call it how my brain actually works.
AI made that superpower possible at scale. I can iterate visually. I can think in fragments. I can build something, see it break, understand why, fix it, and move forward. That is how I learn. That is how neurodivergent builders learn.
Traditional learning formats do not work for us. Linear instruction does not work. We need to see it, touch it, break it, rebuild it.
The platforms are not built for that. They are built for neurotypical learning patterns. So neurodivergent builders feel lost. We feel like we do not belong in traditional environments. We think we are broken when really the system just was not designed for how we think.
Trending Society is built for people like me. For builders who learn by doing. Who think visually. Who need to build to understand. Who are tired of platform anxiety. Who want to focus on what actually matters instead of chasing algorithmic engagement.
If you feel lost in traditional environments, but you light up when you are building something, this is for you.
My brother was not telling me to lower my standards. He was telling me to get real users faster.
A half-built skills library with actual builders using it teaches you more than a perfect library that never ships. A developer kit that solves eighty percent of the problem right now beats a theoretical kit that would solve one hundred percent someday.
Real users hold you accountable. They tell you what is broken. They tell you what is missing. They force you to iterate. They force you to finish.
That is how you actually build something that people need instead of something that only exists in your head.
Get it out. See what people actually do with it. Build from there.
You keep moving it because nothing is forcing you to stop.
Stop waiting for perfect. Start shipping what is real.
