SEO, AEO & GEO
Search optimization patterns covering traditional SEO, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO).
SEO Fundamentals
- Structured Data — JSON-LD schemas for articles, FAQs, how-tos, and organization
- E-E-A-T Signals — Experience, Expertise, Authoritativeness, Trustworthiness
- Technical SEO — canonical URLs, sitemap, robots.txt, Core Web Vitals
Answer Engine Optimization (AEO)
Optimize content to appear in AI-generated answer boxes and featured snippets:
- Structure content as clear questions and concise answers
- Use definition-style formatting for key concepts
- Include "What is X" and "How to Y" sections
- Provide structured data that answer engines can parse
Generative Engine Optimization (GEO)
Optimize for AI systems that generate answers from your content:
- Write in clear, factual prose that AI can extract and cite
- Include unique data, perspectives, and original research
- Maintain strong E-E-A-T signals across your content
- Structure content hierarchically with clear topic boundaries
